Insights

Agency Insights + Perspectives

Agency perspectives, cultural insights and inspiration for creatives who want to connect brands to culture in impactful ways.

Massive Announces 7-Year AOR Contract with Ray Kurzweil’s Life Longevity Brand, Ray & Terry’s

Massive + Ray & Terry’s Join Forces. Massive Media is excited to announce its partnership with Ray Kurzweil and Terry Grossman on “Ray and Terry’s” – a health product line on a mission to help you live forever. Kurzweil, most commonly known for being an author, inventor, computer scientist, futurist,…

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Unlocking the Power of Buyer Personas + Empathy Maps: Your Guide to Crafting Killer Marketing Strategies

Lacking clarity as to who your target audiences are? In this article, we'll take a deep dive into the world of Buyer Personas and Empathy Maps - two powerful frameworks that can help you create marketing strategies that truly connect with your audience.

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A sketch of a website's interface

Designing with Atomic Design: A Beginner’s Guide to Modular UI Design

Say goodbye to cluttered code and hello to a consistent and efficient design process. Atomic design is the missing link that seamlessly connects design and development, allowing for a more collaborative and efficient workflow. Upgrade your design game and learn how atomic design can elevate your website or application to the next level.

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