CBRE
- Client Name
- CBRE High Tech Facilities Group
- Website
- hightech.cbrevancouver.com
- Year
- 2017
- Category
- Professional Services
A top performing team with big ambitions
In the summer of 2017, CBRE, the world’s largest commercial real estate group, partnered with Massive to launch a pilot project for their High Tech Facilities team (HTFG).
As one of CRBE’s top-performing teams, the project’s goal was to create a design ecosystem that empowered HTFG to move at its own pace independently, while still a part of CBRE’s international brand.
Services
- Website Design
- WordPress Development
- Photography
- Copywriting
Solidifying the HTFG Brand
As a group with a strong understanding of who they are and what they stand for, our goal was to translate HTFG’s brand platform and create a design system and digital presence. One that helps them express themselves in the right way, to the right people and that can be maintained by its team internally.
Given the sophistication of HTFG’s clientele, we knew the brand needed to be simple and elegant, while exuding trust and professionalism.
Beautiful imagery of their clients’ workspaces tell the story of their partnerships, complemented by elegant fonts and natural tones.
