Lacking clarity as to who your target audiences are? In this article, we'll take a deep dive into the world of Buyer Personas and Empathy Maps - two powerful frameworks that can help you create marketing strategies that truly connect with your audience.
How Massive Media is ranking among the best on Clutch. Over the last six years, we’ve worked with Canadian companies and organizations to help them connect with their audiences in a meaningful way. By considering all brand touchpoints holistically (i.e. brand strategy, social media, advertising, search engine marketing and a…
Keeping your display ads from fake news + alt-right websites Maybe this sounds familiar: It’s 10:45 pm on Saturday and you’re deep into your latest Netflix find. You receive an urgent text from work, immediately followed by nausea as you learn your display ads have appeared on Breitbart, the infamous alt-right…
How To Use Facebook Ads An Overview of Facebook Ads for Beginners Facebook is the most used social channel with 1.39 billion monthly active users. Without a doubt, your target audience has a presence on Facebook making it a fantastic opportunity to promote your brand! Most users visit it every day and…