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Massive Appoints James Voth as Director of Product

Massive announced today its new Director of Product, James Voth. James will help grow Massive Labs, Massive's product division, further expanding its engineering team.

Massive, a Vancouver-based branding and experience design agency, announced today the appointment of James Voth as Director of Product.

Voth joins Massive with 17+ years of experience developing innovative software, systems and technologies with the last 10 years focussed on healthcare, research and academic contexts. At Massive, Voth will work to grow the development team and broaden its technical capabilities.

“Increasingly, we find ourselves tackling problems that fall outside traditional branding and website design and development projects. With James, we saw an opportunity to approach these projects with a purpose-built team that can translate concepts into vetted products that will thrive in the wild,” says Lindsay Smith, CEO and Founder at Massive.

The new position marks an important shift for an agency primarily known for its branding and website design work. With it, Massive aims to further bolster its development team, adding product development to its list of agency services.

About Massive. Massive is a full-service creative agency for organizations with ambition.

Massive partners with solution-focused companies to deliver the clarity, messaging, and technologies needed to thrive in the wild. Whether the end product is a revised brand, digital product, or branded content, Massive’s approach centres on deep cultural insights, clear strategic direction, and the power of human expression.