Featured Projects
Bullet-proof strategy meets category-defining creative and flawless execution. Learn how Massive helps ambitious organizations move at the speed of culture.
View AllQueen’s Alumni Review
With a refresh of its physical publication underway, Queen’s asked Massive to help bring its new design to life online in a way that reflects the university’s bold, innovative, and pioneering spirit.
VIEWVancouver Coastal Health Research Institute
Massive helps Vancouver Coastal Health Research Institute (VCHRI) launch a revitalized website, bringing the organization’s focal tenets—accessibility, practicality, and collaboration—to the heart of its user experience.
VIEWMind by Maple
A world-leading virtual healthcare provider launches an online counselling solution where honesty, courage, and the innate complexity of human emotions are celebrated front and centre.
VIEWICCLR
Our partnership with a world-leading criminal law reform think-tank transforms a stale microsite to a story-driven resource-hub for policy-makers and human rights advocates.
ViewRaven RSM
Massive helps Canada’s go-to source for safety and rescue services, equipment, and training reach new heights with a brand + website refresh.
VIEW




Insights + Perspectives
Go behind the scenes and discover the processes, strategies and insights that drive our creative, culture, and ultimately, our clients’ success.

Embracing Generative AI: A Blueprint for Navigating the New Creative Frontier
After months of experimenting with generative AI and its impact on creative work, we thought we’d capture our findings and experiences in hopes they might…
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Unlocking the Power of Buyer Personas + Empathy Maps: Your Guide to Crafting Killer Marketing Strategies
Lacking clarity as to who your target audiences are? In this article, we’ll take a deep dive into the world of Buyer Personas and Empathy…
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Designing with Atomic Design: A Beginner’s Guide to Modular UI Design
Say goodbye to cluttered code and hello to a consistent and efficient design process. Atomic design is the missing link that seamlessly connects design and…
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Conquering Resistance: A Guide to Selling a Branding Project to Traditional Leadership
Selling a branding project internally to your leadership team is no easy feat. We break down some proven tips and strategies to help strengthen your…
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How–And If–To Rename Your Business
We’re talking about naming a brand. Good names, bad names. Things to consider when naming. Should you even rename your business at all? And, when/if…
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A Complete Guide to Preparing for a Company Rebrand (for real)
In this guide, we share practical tips that will save your organization time, money, and help you avoid the pitfalls often associated with large corporate…
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Areas of Focus
We craft engaging brands and digital experiences that define culture and elevate brands to achieve unprecedented growth. Since day one, our focus has been on providing strategies and services that position our clients to succeed in today’s dynamic, constantly evolving world.



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