Break New Ground

A brand + experience design agency for those with ambition.

Our Work

Featured Projects

Bullet-proof strategy meets category-defining creative and flawless execution. Learn how Massive helps ambitious organizations move at the speed of culture.

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Vancouver Coastal Health Research Institute

Massive helps Vancouver Coastal Health Research Institute (VCHRI) launch a revitalized website, bringing the organization’s focal tenets—accessibility, practicality, and collaboration—to the heart of its user experience.

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Queen’s Alumni Review

With a refresh of its physical publication underway, Queen’s asked Massive to help bring its new design to life online in a way that reflects the university’s bold, innovative, and pioneering spirit.

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Raven RSM

Massive helps Canada’s go-to source for safety and rescue services, equipment, and training reach new heights with a brand + website refresh.

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Mind by Maple

A world-leading virtual healthcare provider launches an online counselling solution where honesty, courage, and the innate complexity of human emotions are celebrated front and centre.

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ICCLR

Our partnership with a world-leading criminal law reform think-tank transforms a stale microsite to a story-driven resource-hub for policy-makers and human rights advocates.

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Eden Empire

Our partnership brings Eden Empire’s emotion centre stage with a .com that embraces storytelling and where cannabis culture becomes real.

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Ketch

A leading Canadian shoe retailer launches a direct-to-consumer eCommerce brand with global ambitions.

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Insights

Insights + Perspectives

Go behind the scenes and discover the processes, strategies and insights that drive our creative, culture, and ultimately, our clients’ success.

Cover of Massive talks, Episode 2
Featured

How–And If–To Rename Your Business

We’re talking about naming a brand. Good names, bad names. Things to consider when naming. Should you even rename your business at all? And, when/if…

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Featured

How to Trademark Your Brand | An Introduction

We’ve put together this introductory guide to Trademarking that covers everything you need to know about trademarking your brand, including what happens when there’s a…

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Featured

Navigating Brand Messaging in Uncertain Times

We’ve put together a few lessons from a tumultuous 2020 to help guide your organization’s brand and comms strategy for what comes next.

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A sign that reads
Featured

A Complete Guide to Preparing for a Company Rebrand (for real)

In this guide, we share practical tips that will save your organization time, money, and help you avoid the pitfalls often associated with large corporate…

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A brand guide and colour pallet on a computer
Featured

Maintaining Your Brand at Scale

Maintaining brand consistency becomes harder the bigger you get. It’s also the quickest way to erode your brand equity and create confusion around your brand.

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Services

Areas of Focus

We craft engaging brands and digital experiences that define culture and elevate brands to achieve unprecedented growth. Since day one, our focus has been on providing strategies and services that position our clients to succeed in today’s dynamic, constantly evolving world.

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About the Agency